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50% 1 votes

Secret Color

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Secret Color allows you to color your hair without commitment or causing damage because they are hair extensions. These hair extensions were created by pop star Demi Lovato and she lives by the them. With four different color options the possibilities are endless. All you have to do is slip on the headband that Secret Color is attached to. The headband is thin and invisible so no one will be able to see it. Then, all you have to do is blend your hair over top of it - that simple. It is made out of a new fiber that looks, feels and moves like real hair. They can fit everyone because the headbands are adjustable and will not leave any bumps - Secret Color just looks like your natural hair.

The Claim

Secret Color is the newest form of hair extensions. These extensions let you change the color of your hair on a daily basis and give you a fuller head of hair instantly. Do you want your hair to show off your strength, courage, mood, and soul? If so try Secret Color. You can change your hair color without a drastic commitment. Show off your individuality and style whenever you want. Forget about having the same boring hair color all the time - breathe some color into your life. Let your hair show off your unique personality with four different colors. Get your extensions in blue, red, pink or purple and start having fun with your hair again.

Total Cost Breakdown

The cost of Secret Color is $19.99 plus $5.99 shipping, for a total price of $25.98. This price was obtained from the As Seen on TV commercial page which was taken offline due to Secret Color being discontinued. Secret Color may still be found for sale on Amazon or Ebay.

TV Commercial

How It Works

Secret Color is a line of hair extensions, endorsed by well-known singer Demi Lovato, which can be put on and taken off the head in seconds. The extensions are made of polyester fibers that have been conditioned with keratin so that they feel like real hair. Once you stretch the elastic band attached to each set of extensions around your head, they’ll add a splash of blue, purple, pink, or red to your existing hairstyle. To remove them at the end of a day or night, you’ll simply need to pull them off.


  1. Daily Wear
  2. Whether you’re headed to work or school, you can jazz up a standard plain look by adding Secret Color extensions to the mix. Note: Check with your teachers or boss to see if your school or workplace allows you to show up with hair that’s not a traditional color.

  3. Parties
  4. If you show up to a birthday party, dance, or any other type of social gathering wearing your Secret Color extensions, you’re likely to turn heads and receive positive attention.

  5. Performances
  6. If you’re a singer, dancer, or any other type of performance artist, you will look cooler and edgier if you perform while wearing Secret Color extensions.

  7. Exercise
  8. These extensions will stay put on your head as you exercise. Therefore, you can even wear them to the gym, when out jogging, or on an athletic field.

Positive Points

  • Can Express Mood
  • If you have Secret Color extensions in all four shades, you can choose to wear the one that best expresses your mood on a certain day. Two sets of extensions are able to be worn together, so that means you can even combine two colors, if you choose.

  • Invisible Headband
  • You cannot see the headband that attaches Secret Color extensions to a user’s head, so no one will know that you’ve hooked them on that way, unless you tell them.

  • Headband Is Adjustable
  • The elastic headband is adjustable, so it will fit various head sizes and shapes without clumping up.

  • Add Volume And Length
  • Adding Secret Color hair extensions will automatically add volume to your hair, and add length to hair that is fairly short. However, you can cut your extensions if you have very short hair that would not look good with long ones. Each set of extensions is 16 inches in length.

  • Able To Curl Or Straighten
  • Just like you can with real hair, you can curl or straighten these extensions, although you must not apply heat to them that is hotter than 320 degrees Fahrenheit. Unlike real hair, your extensions won’t revert to their original appearance unless you use another styling tool that causes them to do so.

  • Use Any Mild Shampoo
  • You can use any mild shampoo on these hair extensions, but you should wash them in a sink with water added, and let them air-dry.

  • Not Heavy
  • The Secret Color extensions are no heavier than real hair, so you won’t find them uncomfortable to wear.


  • Don’t Color Extensions
  • Unfortunately, you cannot add additional color to your Secret Color extensions without running the risk of ruining them.

Critical Advice

If you use styling products on these extensions, avoid ones with a moderate to high level of alcohol within them, as these could damage the extensions and reduce their lifespan.

Wise Advice

Do not buy Secret Color online before searching Amazon.
- Alternatives or the same items are always available and sometimes at lower prices.

Wise Advice

Do not buy Secret Color online before searching Amazon.
- Alternatives or the same items are always available and sometimes at lower prices.

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