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Simply Contour

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Simply Contour is a new type of shape wear. The advertisement claims to alleviate muffin tops, to do away with hooks or zippers that always seem to create unwanted lines. When wearing this, you can instantly look to be up to 2 sizes smaller. There are silicone bands that hold the whole thing in place so that it won’t fold or roll down while you wear it. The seamless design means you can wear it under any type of clothing.

Total Cost Breakdown

The cost of Simply Contour is $29.99 plus $7.95 shipping. The special TV offer allows you to receive a second Simply Contour by paying the extra shipping fee of $7.95 for a total price of $45.89.
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  • Made by Women

    The product is designed for women, and designed by women so you can trust that wearing it will give you the shape you want.

  • Comfortable

    It is comfortable to wear, unlike other brands.


  • Lots of Sizes

    The sizes available include small, which 24 inches for the waist and 26 inches for the hips. Medium is 26 inches for the waist and 29 inches for the hips. Large is 28 inches for the waist and thirty inches for the hip. Extra large is 30 inches for the waist and thirty four inches for the hips.

  • Better Than Normal Underwear

    You can do away with pads, with filler products, with bumps or lumps underneath your clothing. It uses SmartTex to naturally flatten the abdomen, slim down the waist, and lift the butt. The butt is naturally lifted up and separated slightly while the waist is cinched in. This garment gives you the perfect body each time you put it on.


  • No Bra Attachment

    The design of this product is the waist and butt design, such that it doesn’t come with a built in bra section. This means that it stops around the mid section and you have to wear your own bra. Theoretically, this is better for women who are wearing unique dresses with open backs or halter tops.

    However, it also means that there is a big risk of a roll being created at the top where it ends and the rest of your chest begins. Cinched waist area has to go somewhere and if it doesn’t go down it goes up. You also will likely have a line between where it stops and where your bra begins, which is why so many alternatives have the built in bra option.


  • Ultimo Signature Black Body

    This product will flatten your tummy too and provide more shape to your waist. Without being too tight to wear all day, the new sexy shapewear line lets you tighten the waist and wear a bra of your choosing. There is a low coverage front with a multi-position set of straps so you can change the straps to fit any neckline or style of dress. Wear this under a racer back, with a plunging neckline, and more.

  • Spanx Shape my Day

    Spanx has a Shape by Day Open-Bust Slip which is slimming and has the open space for your own bra. The way the straps are designed, your bra can be worn under the slim wear with the straps of the slim wear ensuring there are no lumps or rolls that spill out. Around the midsection is a tight band that keeps your silhouette smooth and flattens the stomach. Adding length to your body too, it flatters your thighs too. Soft fabric is not restrictive and will feel breathable, perfect for all weather.

  • Next Firm Control

    The Next Firm Control Thigh Smoother is worn like a set of shorts. High waisted in their design, you can rely on them to smooth out the mid section and prevent any slipping. Built in contouring lets you target the stomach, the top of your thighs, and the bottom. Made with rather thick fabric, they are not the softest out there nor are they glamorous to the eye.

  • Asos

    The Asos Waist Cincher Lace Thong is a less expensive investment but is quite beautiful, unlike most alternatives. It is a high waist design that has lace panels on it whose purpose is to streamline the shape. With the thong bottom it allows women to wear it without the panty line. Boasting a high cut around the thighs, this design can be worn by any woman with larger hips. Fabric on the shape wear stretches which gives better control on the tummy and the waist. Hourglass figures are achieved by way of the cinching lace panels.

  • Marks and Spencer

    Marks and Spencer has a Firm Control Magicwear Geometric Low Leg Waist Cincher. This will lift and tuck in the same fashion. Cinching the waist, the build in low leg and panels will smooth out the hips, lift the butt, and flatten the tummy. Seamless edges fit along the natural body curves so there are no problems with bulging waistbands when you sit down, nor will it dig into your torso.

  • Littlewoods

    Littlewoods has the Intimates Control Strapless Control Slip. This comes with removable straps so that you can wear it under all dress types. The straps give more comfort for those with bigger busts and the non-slip grip at the top guarantees that the design stays put. Cups included in this shape wear are underwired and have light padding. There are sheer side panels and lace trimming at both the top and bottom of this design to make it more visually appealing.

  • Simply be

    Simply Be has the Magisculpt Light Control Lace Bodyshaper. This body shaper is created out of lace and has a nice mesh lining to it at the center, front, and in the cups. As such, it is much more appealing than most shape wear designs. Bra back fastening and its adjustable straps mean any size can wear it and personalize it to their bust. Light control is offered all over and the beautiful lace gives it a beautiful appeal.

  • Wacoal

    Wacoal has the Ultimate Side Smoother Brief which has a high rise waist combined with double panel fronts and a separate band to sit around your waist. These three elements combine to make a much more comfortable shape wear. Firm, with seamless edges, you won’t see this item under even the tightest of clothes. What’s more, there are removable straps to give you extra support and comfort as necessary.

  • John Lewis

    John Lewis boasts a Miracle Suit Waist Cincher. This is a super flattering design which looks like a corset, boasting the bone detailing, and can give you firm control all day. Flattening the tummy is the key here, and this is achieved with some difficulty because of the fastening hooks. However, the side panels are stretchy so they move with you as needed.


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